Gen AI Creative Lead

  •  Thông tin công việc: 21796
  •  Ngày đăng: 22/06/2026
  •  Loại công việc: Cố định
  •  Mức lương: Thương lượng
  •  Ngành nghề: Y tế và Khoa học đời sống
  •  Loại công việc: Thiết kế / Kiến trúc sư

THE ROLE: CONCEPTUAL COPYWRITERS.
We’re looking for a Gen AI Creative Lead (Conceptual Copywriter) to join our content studio. In this role, you will combine creative thinking, copywriting expertise, and generative AI tools to develop high-quality, high-performing content across digital touchpoints. Working closely with designers, the project managers and the brand teams, you will turn brand strategies into compelling social-first content.

You should bring strong experience with GenAI tools, along with the curiosity and problem-solving mindset to push beyond current limitations. A key part of your success will be your ability to solve creative challenges, inspire the team with new ideas, and continuously experiment with new ways of creating content using AI.

MAIN RESPONSIBILITIES.
Concept Development
  • Translate brand strategies, campaigns, and content pillars into engaging social-first content ideas.
  • Develop creative concepts that capture audience attention and align with brand positioning.
  • Identify relevant content angles, hooks, and storytelling opportunities across digital platforms.
Copywriting & Messaging
  • Write captions, headlines, and short-form copy for social media, digital advertising, e-commerce, and website content.
  • Ensure messaging is clear, engaging, and aligned with brand tone of voice.
AI-Assisted Creative Development
  • Use generative AI tools to explore visual ideas and prototype creative concepts.
  • Develop prompts that help generate early-stage visuals or content directions.
STRENGTHS.
  • Conceptual thinker who can translate brand strategies into social first ideas
  • Strong copywriter who can craft compelling captions and visual copies
  • Has a strategic mindset and understands how content supports broader brand objectives
  • Has a curious mind and comfortable experimenting with GenAI
  • Lives and breathes social media and very in-tune with trends

ABOUT YOU.
  • 5 to 7 years of experience in digital agency experience.
  • Candidates should come from reputable brands, creative agencies, or social-first content studios, with a strong track record of developing social-first ideas and campaign concepts.
  • They should demonstrate hands-on experience using AI tools for ideation and content generation, with the ability to translate brand strategy into compelling content angles, captions, and AI prompts.
  • Demonstrated ability to combine and translate complex material from different sources and contexts into stories and content that engage and resonate with target audiences
  • Confident presenting and communicating clearly to other team members and clients.
  • Confident and comfortable working in a fast-paced, changing client environment. 
  • A passionate and inspiring creative. 
  • The aptitude to learn new software and programmes efficiently and effectively.
  • Self-motivated, working with little supervision.



 

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